At the WTTC summit, it was announced that European tourism will grow by 3.1% in 2026
The 26th Global Summit of the World Travel and Tourism Council (WTTC) has begun in Malta's capital, Valletta. According to the research presented at the opening, Europe's travel and tourism sector is expected to grow by 3.1% in 2026.
The 26th Global Summit of the World Travel and Tourism Council (WTTC) has begun its work in Valletta, the capital of Malta. The summit brings together more than 1,000 industry representatives.
According to WTTC research published at the opening, Europe's travel and tourism sector will grow by 3.1% in 2026. Based on the Council's calculations, this figure is higher than the overall economic growth rate.
This is an average forecast for Europe; differences between countries can be significant. No separate forecast for Azerbaijan has been announced.