US hotel owner adapted technology to their business model

Cactus Cove Inn owner Matt Marrs has announced that he switched to the Mews PMS system to manage his mixed portfolio consisting of a hotel, short-term rental apartments and RV parks. He stated that this step allowed him to expand the business and build more creative, family-oriented experiences for guests.

Marrs's main point is this: technology should not determine the direction of the business, but rather should be chosen to fit the model the entrepreneur wants to build. His portfolio does not consist of a single hotel type — alongside a classic hotel, it also includes short-term rentals and a caravan park, and each format requires its own operational logic.

This kind of mixed portfolio is increasingly familiar in Azerbaijan as well: in Baku and the regions, hotel owners simultaneously run a guesthouse, a rental apartment or a small campsite. In such cases, a unified reservation and guest management system creates less confusion than working with separate programs.

The source does not indicate a specific figure, date or other hotel name; Marrs only shared his own experience.