A 750-year-old menengic tree earned Gloria Hotels an international award

Gloria Hotels & Resorts hotel chain has received an international award for its work on preserving a 750-year-old menengic (terebinth) tree on its grounds. According to the source, the company achieved this result as part of its sustainability efforts.

The news does not specify the name of the award, the awarding organization, or the presentation date. The key fact is this: a tree hundreds of years old has been preserved on the hotel's grounds, and this has been recognized as noteworthy in an international assessment.

In the hospitality industry, such steps increasingly carry marketing value. For a guest, a "green" credential is not just a certificate — it becomes a nature object kept untouched on the grounds, along with a route and a story built around it. This is becoming a distinguishing element, especially for properties located outside the city in green areas.

In Azerbaijan, this approach can be applied to country houses, guest houses and out-of-town hotels: instead of cutting down an old tree on the grounds, it is enough to turn it into the property's calling card and offer guests a short information board or a guided story. Such steps require no additional expense, yet they make it possible to fill in the sustainability section on international platforms.